Finding the Right Label Solution

It all starts out with the right label. Sure, you need to find the right direct thermal or thermal transfer printer and that will fall into place once you've got the right label. This blog identifies all the specifications you need to consider in your labeling project/application in order to achieve that. And, of course, you can always contact us for assistance. You may land up with a stock label or you may need a custom label.

When would I need a stock vs. custom label?

A stock label is a ready-made, commonly used label that meets standard label construction specifications, application specifications, printing press specifications, form factor specifications and quantities. In other words, they are a popular standard sized (like a 4"W x 6"L label), meant to stick on card board shipping cartons, wound on a roll or stacked as fan-fold stacks and quantities are usually within a stock size quanty carton. Stock labels are off-the-shelf, readily available for shipment within a business day.

A custom label requires longer lead times to produce. And pricing works as the higher the volume of labels (per 1,000 (M), the lower the cost. A non-standard size, shape, exposure to chemicals, solvents, moisture, prolonged exposure to UV ray; notches, black sensor mark on back of release liner requirements, vertical or horizontal slits in the label and/or liner, label material, label life, surface material and conditions, temperature ranges, preprint color and/or graphic requirements, stock finish, roll winding direction and volume all could make your solution a custom label.